inbound marketing — a marketing strategy that focuses on “getting found” by prospects.
outbound marketing — a marketing strategy that focuses on “looking for” prospects.
Many struggling network marketers are taught ineffective outbound marketing techniques whenever they sign up with a network marketing company. Too many newbies in multi-level marketing (MLM) think that all they ever need to know about marketing for their MLM is what they read in the MLM business start-up kit. Nothing could be farther from the truth.
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